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Sunday, April 9, 2017

Google rolled out a mobile-first index at the end of 2016


Google now ranks its search listings based mostly on the mobile version of content, even for listings which are displayed to desktop users. 


According to a recent Hitwise report, nearly 60% of searches now come from mobile devices. To give preference to the most mobile-friendly websites, Google rolled out a mobile-first index at the end of 2016. 


So how does this affect your business? If your site is not optimized for mobile search properly, the chances are that even your desktop rankings will eventually drop.


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